Wild Blueberries in the News

  • February 18, 2020

    A few reasons why wild blueberries may improve heart health

    The Siren Group Inc


    Vow to take care of your ticker this February

    For many, February is a time to celebrate love and relationships, but it’s also a time to focus on cardiovascular health in honor of Heart Health Month. This February focus on improving your heart health by adding nutritious wild blueberries into your daily diet. These nutrient dense, tiny berries promote better cardiovascular health by being a low glycemic index fruit, improving cardiovascular function, and having natural antioxidant and anti-inflammatory properties. Take a few minutes to honor the organ that powers you and learn why eating a healthy 1/2 cup scoop of wild blueberries everyday may help prevent heart disease.

    Consultant to the Wild Blueberry Association of North AmericaWilhelmina Kalt, Ph.D. is available to share her knowledge and research on the health benefits of wild blueberries.  Dr. Kalt has studied the horticultural and food factors that influence fruit bioactive content.  In more recent animal and human studies she has characterized how bioactive pigments, which are abundant in wild blueberries, are absorbed by the body.  She has collaborated in clinical studies in various fields of biomedicine to examine the effects of wild blueberries in a free-living human population.


    For more information, recipes, visuals or to schedule an interview or in-studio segment with Wilhelmina Kalt, please contact Ruth Colapinto or Susan Willemsen at The Siren Group Inc.

    Tel: 416-461-5270. E-mail: ruth@thesirengroup.com or susan@thesirengoup.com.

    Visit: www.thesirengroup.com or on Twitter and Instagram @thesirengroup.

  • January 7, 2020

    Go healthy and wild in 2020 with wild blueberries

    The Siren Group Inc

    To inspire a vibrant and healthy new year, include a healthy scoop of wild blueberries to your family’s daily diet. These nutritious berries provide lasting health benefits for all ages, from increasing brain function and memory, to preventing neurodegenerative diseases including Parkinson’s, and boosting mood and cognitive skills in both adults and young children.  Wild blueberries should be your berry in 2020 along with three recipes to inspire your morning routine.

    Christine Tizzard is a Maritime-born chef, food stylist, recipe developer and a lifelong lover of Canadian wild blueberries.  She is the author of the critically-acclaimed cookbook Honest to Goodness: Recipes for the Everyday Home Cook Shortlisted for a Taste Canada Award for the Health and Special Diet Cookbooks category, it shares her commitment to healthy eating and love for all things delicious. She is working on a new cookbook and is available for interviews and in-studio cooking demonstrations to share her knowledge of the tiny but potent fruit.

    Wild blueberries have always been Christine and her kids’ personal favourite for their powerful antioxidant and disease-fighting properties.  They put a burst of colour and natural sweetness into any diet.  With a mere 45 calories per 100 gram serving, wild blueberries are rich in manganese, high in fibre and contain double the antioxidant power of cultivated blueberries.

    About the Wild Blueberry Association of North America

    The Wild Blueberry Association of North America (WBANA) is an international trade association of growers and processors of wild blueberries from Quebec, New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Maine, dedicated to bringing the wild blueberry health story and unique wild advantages to consumers and the trade worldwide.  For news, recipes, and related health information about wild blueberries visit www.wildblueberryassociation.ca or www.wildblueberries.com. For the latest updates, read our blog. Visit us on Facebook, Twitter, or Instagram.


    For more information, recipes, visuals or to schedule an interview with Chef Christine Tizzard or the Wild Blueberry Association of North America, please contact Ruth Colapinto or Susan Willemsen at The Siren Group Inc.  Tel: (416) 461-5270.  Email: ruth@thesirengroup.com or susan@thesirengroup.com.  Visit www.thesirengroup.com or on Facebook, Twitter and Instagram @thesirengroup.


  • November 1, 2019

    Wild Blueberry Association of Nova Scotia 2019 Annual Meeting


    Blueberries used in 3000 New Products; 200 Pet Food and 700 Bauty Products

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