Wild Blueberries in the News

  • June 14, 2019

    Annual Wild Blueberry Festival at Evergreen Brick Works Presented by the Wild Blueberry Association of North America (WBANA)

    The Siren Group Inc

    What:  Are you WILD about wild blueberries?  Join us at Evergreen Brick Works on Sunday August 11 to celebrate this delicious super berry indigenous to North America.

    Learn, taste, eat and shop from more than 20 food and beverage producers, bakers and chefs, all featuring with blueberry products and dishes.

    Where: Evergreen Brick Works, 550 Bayview Avenue, Toronto

    Limited parking onsite

    Take public transit seven days a week on bus 28 Bayview South from Davisville station or Evergreen’s free shuttle from just north of Broadview station (details on our website)

    When:  Sunday, August 11, 2019 at the Sunday Market 10 – 3:00 p.m. 

    • Stop by the Sipping Container to try this year’s new, exclusive wild blueberry cider, made for the occasion in partnership with Brickworks Ciderhouse
    • Sample delectable wild beverages and snacks at the food court
    • Join Christine Tizzard, celebrity chef and author of Honest to Goodness: Recipes for the Everyday Home Cook, showcasing new wild blueberry creations from her upcoming book
    • Engage with local chefs and watch vendor demos in the market to discover innovative ways to enjoy this year-round, fresh or frozen fruit
    • Enjoy children’s wild blueberry cooking activities, and arts and crafts, in the Children’s Garden
    • Sample wild blueberry treats fresh from the Café Belong bake oven
    • Gain valuable insights into the nutritional benefits of wild blueberries at the wild blueberry tasting table

    Walk, hike, bike or take public transit to Wild Blueberry Festival and win a wild blueberry gift!

    Join the wild blueberry conversation and stay up-to-date on all festival-related activities on Twitter: @WildBBerries #wildbluefest. Find inspiring recipes at www.wildblueberryassociation.ca or www.wildblueberries.com and on Instagram at @WildBlueberries or @Evergreen_Brick_Works.

    About Evergreen Brick Works

    Evergreen is dedicated to making cities flourish. Since 1991, we’ve been hard at work, transforming spaces into great places so that communities can thrive. We believe that by connecting people, natural and built worlds we can enable Canadians to do great things that will shape our cities for the better. The Saturday Farmers Market at Evergreen Brick Works started in 2007 with 25 local farmers and producers and is now one of Toronto’s largest markets running year-round connecting visitors to local and seasonal food.  For more information visit evergreen.ca. Follow us on twitter @EGbrickworks  and on Facebook

    About the Wild Blueberry Association of North America

    The Wild Blueberry Association of North America (WBANA) is an international trade association of growers and processors of wild blueberries from Quebec, New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Maine, dedicated to bringing the wild blueberry health story and unique wild advantages to consumers and the trade worldwide.  For news, recipes, and related health information about wild blueberries visit www.wildblueberryassociation.ca or www.wildblueberries.com. For the latest updates, read the blog. Visit on Facebook, Twitter, or Instagram.

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    Media: To attend, or for more information about WBANA and wild blueberries, visuals, recipes, or to book an interview or in-studio segment please contact Ruth Colapinto or Susan Willemsen at The Siren Group Inc.  Tel: 416-461-5270.E-mail: ruth@thesirengroup.com or susan@thesirengroup.com. Visit www.thesirengroup.com or on Twitter and Instagram @thesirengroup.

    For more information about Evergreen Brick Works, please contact Kelly Chan Tel: 416-596-1495 ext. 289  E-mail: kchan@evergreen.ca

  • June 14, 2019

    Go wild for Mother’s Day brunch with wild blueberries

    The Siren Group Inc

    #Grateful, MOM!

    Celebrate her and prepare a delicious breakfast-in-bed or brunch to kick-start Mom’s special day on May 12.  Make it with love… and antioxidant-rich wild blueberries.  Get the family involved and together make special memories with easy, nutritious, fun & flavourful recipes from the Wild Blueberry Association of North America:

    Serve with fresh flowers, then perfectly pair with a chilled Rosé or bubbles and watch her smile.  Don’t forget to share with Mom that the bioactive phytonutrients that give wild blueberries their deep blue color may protect against inflammation, support brain and gut health, reduce risk of Diabetes and Parkinson’s among many other health benefits.  Show her you care in more ways than one (cup!) and wish a happy Mother’s Day to all of the most marvelous moms out there!

    About the Wild Blueberry Association of North America

    The Wild Blueberry Association of North America (WBANA) is an international trade association of growers and processors of wild blueberries from Quebec, New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Maine, dedicated to bringing the wild blueberry health story and unique wild advantages to consumers and the trade worldwide.  For news, recipes, and related health information about wild blueberries visit www.wildblueberryassociation.ca or www.wildblueberries.com. Visit us on FacebookTwitter, or Instagram.

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    Recipes to be used in association with or credited to the Wild Blueberry Association of North America (www.wildblueberryassociation.ca).  For additional recipes, visuals and information or to arrange an interview or in-studio segment, please contact Susan Willemsen or Ruth Colapinto at The Siren Group Inc.  Tel:  (416) 461-5270.

    Email: susan@thesirengroup.com or ruth@thesirengroup.com.  Visit www.thesirengroup.com or on Twitter, Facebook or Instagram @thesirengroup.

  • March 29, 2019

    Wild blueberries: flavour & nutrition in one small berry

    quench.me

    On any given day, you can walk into a grocery store and buy frozen blueberries. The most common berry used in frozen fruit is the wild blueberry, which has a whole host of nutritional benefits. It is also one of Canada’s number one fruit exports. I spoke with Wilhelmina Kalt PhD, a consultant for the Wild Blueberry Association of North America (WBANA), about wild blueberries. She shed some light on the difference between wild blueberries and cultivated blueberries, the production process, and the myriad of health benefits.

    Read the entire article here: https://quench.me/food/wild-blueberries-flavour-nutrition-small/

     

     

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